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Retail Apocalypse in 2019 and What does this mean for Small Businesses

Retail Apocalypse in 2019 and What does this mean for Small Businesses

2018 has seen a lot of highs and lows for retail companies. There has been a shift in the way the world buys and the effects of this change are bei...
How to Deal with Amazon Knockoffs in 2019

How to Deal with Amazon Knockoffs in 2019

People spend millions on the internet daily, buying from a pin to an anchor, in their favourite brands. But imagine spending two hundred dollars on...
Amazon launches Live-Stream Shopping Videos for Sellers

Amazon launches Live-Stream Shopping Videos for Sellers

In 2016 Amazon launched “Style Code Live”, described as the platform’s first attempt at a ‘QVC-Esque’  live shopping experience, focused on fashion...
How To Master Amazon: “Understand what makes your product different” With Tara Darnley & Eldad Shashua

How To Master Amazon: “Understand what makes your product different” With Tara Darnley & Eldad Shashua

…So, the first thing I tell my clients is knowing your unique selling proposition is key in becoming successful on Amazon first and foremost. What makes the product you are selling different? How will it simplify or change the customer’s life after purchase? Knowing your competition is also important in upselling the beneficial features of […]